Essays

Sometimes you don't want the method yet. You want the thinking. You want to know whether the argument holds up, whether it matches your experience, and whether the person writing it has actually earned the right to say it.

That's what the essays are for.

This is where I pull apart the comforting myths that get sold as advice. The myth that you can outwork your life. The myth that "discipline" fixes everything. The myth that everyone has the same capacity and the same risk profile. The myth that the only reason you're stuck is because you are not trying hard enough.

I'm not interested in writing things that make you feel briefly fired up. I'm interested in writing things that make you slightly uncomfortable because they're true, and useful because they give you a better handle on reality.

Some essays are about business and positioning. Some are about psychology. Some are about philosophy. All of them come back to the same problem: advice that assumes uninterrupted capacity, and the shame that follows when normal humans can't live up to it.

If you want the full ideology, go to the book. If you want help applying it, go to Work with me. If you want the thinking that sits underneath all of it, start here.